Public speaking tips: Reaching everyone in your audience when speaking about restorative justice
from Kris Miner's blog:
From Seth Godin's blog:
The work you do when you spread the word or run an ad or invent a policy is likely aimed at one of these four groups.
Strangers are customers to be, but not yet
Critics are those that would speak ill of you, or need to be converted
Friends are those that might have given permission, or even buy now and then
Fans are members of your tribe, supporters and insiders
You already know the truth: can’t please all these groups at once.
As a restorative justice practitioner or advocate, you maybe asked to speak to a group, that includes all the groups mentioned above. Godin’s categories, reminded me of a recent post, not everyone views restorative justice equally.
I appreciate Godin’s perspective as it relates to ‘marketing efforts’, good food for thought. Yet when we need to speak to a group that might include strangers, critics, friends and fans I go for:
converting the critic
befriending the stranger
reinforcing my friendships
making my fans proud
Read the whole entry.